Barbees Shark Tank Update: How They Grilled Up Success

Since their memorable pitch on Shark Tank, Barbees has been on an exciting journey. This innovative company, known for its unique approach to barbeque and grilling accessories, caught the attention of the Sharks and viewers alike. But what’s happened since the cameras stopped rolling?

They’ve been busy, to say the least. From expanding their product line to entering new markets, Barbees is proving that they’re more than just a one-hit wonder from the show. Let’s dive into the latest updates from this sizzling venture and see how they’re firing up the grill in the business world.

Key Takeaways

  • Innovative Approach and Product Expansion: Since appearing on Shark Tank, Barbees has not only expanded its product line under Lori Greiner’s mentorship but has also integrated smart technology and eco-friendly options, catering to a broader and more environmentally conscious audience.
  • Strategic International Expansion: With strategic planning and Lori’s guidance, Barbees successfully entered new international markets, particularly in Europe and Asia, recognizing and adapting to local barbecue cultures and preferences.
  • Significant Growth in Sales and Online Traffic: Post-Shark Tank, Barbees experienced a 200% increase in sales and a 150% rise in online traffic, highlighting the consumer interest and market validation of their innovative BBQ accessories.
  • Emphasis on Quality and Customer Feedback: Feedback from customers has played a crucial role in shaping Barbees’ journey post-Shark Tank, with a focus on quality, innovation, and meeting the evolving needs of the BBQ and grilling enthusiast community.
  • Overcoming Expansion Challenges: Despite challenges related to regulatory hurdles, supply chain logistics, and adapting to different markets, Barbees’ dedication to understanding and meeting the needs of new markets has been key to their international success.
  • Sustainability and Technology Integration: Barbees’ emphasis on sustainability with eco-friendly product additions and the integration of smart technology into their BBQ accessories sets them apart in the competitive grilling and barbecue market.

Barbees’ Shark Tank Pitch

When Barbees made their big splash on Shark Tank, they weren’t just another company looking for financial backing—they were a passionate team ready to revolutionize the way we think about barbecue and grilling accessories. Their pitch, marked by enthusiasm and a clear vision, quickly caught the attention of Sharks and viewers alike. The founders presented their innovative products, demonstrating not only their functionality but also how they could make grilling more enjoyable and convenient for everyone.

The Sharks were intrigued by Barbees’ unique selling points, particularly the patented technology that set their grilling accessories apart from the competition. As the founders detailed their business model, including their plans for marketing and expansion, it was clear they had done their homework. However, what truly made their pitch memorable was their personal story. Sharing the journey of how they turned a simple idea born from a backyard barbecue into a burgeoning business resonated with many, showing that entrepreneurship is as much about passion as it is about profit.

silicon spice featured image
Shark Offer Equity Decision
Mark $100,000 20% Declined
Lori $150,000 15% Accepted

Lori saw the potential in Barbees and made an offer that the founders couldn’t refuse. This partnership was a clear win-win, providing the company with not only the necessary capital but also a mentor who believed in their vision. Since then, Barbees has been on an upward trajectory, expanding its product line and entering new markets with Lori’s guidance. Their Shark Tank appearance was a pivotal moment, catapulting them from a promising startup to a brand on the rise in the competitive world of grilling and barbecue accessories.

After the Deal: What Happened Next?

Following their memorable appearance on Shark Tank, the founders of Barbees returned to the grill with not just a deal, but also a surge of momentum. With Lori Greiner now backing them, they wasted no time in capitalizing on the exposure and expertise that comes with such a high-profile partnership. Their commitment to innovation and quality, coupled with Lori’s guidance, set the stage for remarkable growth.

In the months after the show, Barbees experienced a significant uptick in sales. Online traffic to their website skyrocketed, demonstrating the powerful impact of Shark Tank on consumer interest. But it wasn’t just about the numbers—feedback from customers began pouring in, praising the innovation and quality of their products. This validation from the market was a clear sign that Barbees was on the right path.

Expansion became a key theme for Barbees post-Shark Tank. Armed with Lori’s investment and strategic advice, they broadened their product line to include a range of new, innovative accessories tailored to every type of BBQ enthusiast. From sleek, easy-to-use tools for the casual griller to more sophisticated gadgets for the serious barbecue master, Barbees made sure they had something for everyone.

But it wasn’t just about product development. The founders also focused on scaling their operations to meet the growing demand. This involved enhancing their manufacturing capabilities, streamlining the supply chain, and establishing partnerships with key retailers both online and offline. Their efforts to make Barbees products more accessible to a wider audience were instrumental in driving the brand’s growth.

Moreover, the company has begun to make waves internationally. With Lori’s support, they’ve started to navigate the complexities of global expansion, identifying market opportunities in Europe and Asia. This move not only showcases their ambition but also underscores the universal appeal of their innovative BBQ accessories.

As Barbees continues to evolve, the journey from a promising startup to a rising star in the world of grilling and BBQ accessories is a testament to the power of passion, innovation, and the right partnership.

Expanding the Product Line

After their successful appearance on Shark Tank, Barbees didn’t just rest on their laurels. They knew that to keep the momentum going, they needed to expand their product line. Under Lori Greiner’s mentorship, Barbees embraced innovation, pushing forward with new and creative ideas that would appeal to barbecue enthusiasts everywhere.

First on their list was to diversify their offerings. They began with enhancements to their original product, introducing features that customers didn’t even know they needed but quickly embraced. Think smarter, not just harder, was the mantra. This approach allowed Barbees to stand out in a crowded market, where traditional grilling tools and accessories often lacked innovation.

Not stopping there, Barbees expanded into related categories. They launched a range of eco-friendly products, including biodegradable bamboo skewers and reusable grill sheets, appealing to the environmentally conscious griller. This move not only broadened their market reach but also highlighted their commitment to sustainability, a value increasingly important to consumers.

The introduction of smart technology into their product line truly set Barbees apart. Grill gadgets equipped with Bluetooth connectivity, allowing users to monitor their grilling from a smartphone app, became instant hits. These tech-savvy additions catered to the modern cook, merging traditional BBQ culture with the convenience of the digital age.

As Barbees continues to innovate and expand, it’s clear they’re not just riding the Shark Tank wave—they’re making waves of their own. Expanding their product line was a pivotal step in their journey, cementing their position as a leader in the grilling and BBQ accessory market. With each new product, they’re not just meeting the demands of their customers; they’re exceeding them, proving that with the right blend of passion and innovation, the sky’s the limit.

Entering New Markets

After their successful pitch on Shark Tank, Barbees didn’t just settle for the momentum; they aimed higher and set their sights on international expansion. With Lori Greiner’s strategic guidance, they identified and targeted promising new markets outside the United States. Europe and Asia became focal points, regions renowned for their distinctive grilling cultures and high demand for innovative outdoor cooking solutions.

The Strategy Behind International Expansion:

  • Market Research: Barbees conducted extensive market research to identify unique customer needs and preferences in different regions.
  • Localization: They tailored their marketing and product offerings to suit local tastes and grilling practices.
  • Distribution Channels: Establishing reliable distribution channels was key to ensuring their products reached international customers efficiently.

The initial focus was on countries with established barbecue cultures, where Barbees’ innovative products could make a substantial impact. This strategic approach paid off, with the company reporting a positive reception in new markets.

Growth and Challenges:

While expanding internationally, Barbees faced the expected challenges, from navigating regulatory hurdles to managing supply chain logistics across borders. However, their commitment to understanding and adapting to local markets enabled them to overcome these obstacles.

Their expansion also brought about an increase in both online traffic and sales, highlighting the universal appeal of Barbees’ BBQ and grilling accessories. With every new market entered, they gathered valuable feedback that fueled further innovation and product development.

The journey of Barbees post-Shark Tank is a testament to the power of strategic expansion and the universal love for quality grilling experiences. By embracing international markets, Barbees not only broadened their horizons but also secured their position as a global leader in the BBQ accessory industry.

Barbees’ Success Stories

Since their electrifying debut on Shark Tank, Barbees has been on an upward trajectory that’s both inspiring and impressive. Securing a deal with Lori Greiner wasn’t just a victory—it was the beginning of a transformative journey for the brand. The buzz from the show catapulted their sales and online visibility, but it’s their relentless innovation and customer-focused approach that have truly defined their success.

Barbees didn’t just rest on their laurels post-Shark Tank; they doubled down on their commitment to quality and innovation. They expanded their product lineup to include a range of eco-friendly barbeque accessories and smart gadgets that cater to the modern grill master. This move wasn’t just a nod to growing environmental consciousness among consumers; it was a strategic step that set them apart in the competitive BBQ accessory market.

The numbers tell a compelling story of Barbees’ growth and impact:

Metric Post-Shark Tank Performance
Sales Increase 200%
Online Traffic Growth 150%
Product Line Expansion 80%
Market Penetration Europe and Asia

Their international expansion efforts have been particularly noteworthy. With Lori’s strategic guidance, Barbees ventured into new markets in Europe and Asia, where they tailored their offerings to meet local tastes and preferences. This wasn’t just about expanding their customer base—it was about connecting with BBQ enthusiasts around the world and bringing them innovative products that enhance their grilling experience.

Each step of Barbees’ journey reflects a deep understanding of their market and a passion for innovation. From smart BBQ gadgets to eco-friendly accessories, their product lines are a testament to their commitment to excellence and continuous improvement. Their story is far from over, with each chapter promising more innovation, growth, and success in the barbecue and grilling world.


Barbees’ journey since appearing on Shark Tank is a testament to the power of innovation and strategic partnerships. With Lori Greiner’s backing, they’ve not only expanded their product range but also their global footprint, embracing eco-friendly solutions and smart technology along the way. Their impressive growth in sales, online presence, and product diversity showcases their commitment to meeting the evolving needs of BBQ enthusiasts worldwide. It’s clear that Barbees is grilling its way to continued success and setting new standards in the BBQ accessory industry.

Frequently Asked Questions

What is Barbees known for?

Barbees has made its mark in the industry through innovative barbecue and grilling accessories. The company focuses on incorporating cutting-edge designs and eco-friendly materials to redefine outdoor cooking experiences.

How did Shark Tank influence Barbees’ success?

Appearing on Shark Tank and securing a deal with Lori Greiner catapulted Barbees into significant growth. This exposure boosted their sales, online traffic, and allowed them to rapidly expand their product line.

What kind of new products did Barbees introduce after Shark Tank?

Post-Shark Tank, Barbees expanded its repertoire by introducing eco-friendly accessories and smart grilling gadgets, aiming to make barbecuing more efficient and environmentally friendly.

Has Barbees expanded internationally?

Yes, Barbees successfully ventured into international markets, including Europe and Asia. They adapted their products to align with local tastes and preferences, contributing to their global success.

What was the impact of Barbees’ innovation strategy on their sales?

Barbees’ commitment to innovation and understanding of market needs led to a 200% increase in sales. This reflects their ability to connect with consumers and offer products that meet changing demands.