Noshi Food Painting Review (Shark Tank Pitch): Unbiased Expert Insights

Noshi Food Paint provides a fresh perspective on food coloring for kids, offering a healthier and fun way to liven up mealtimes. This unique product is designed to encourage children’s creativity with food while ensuring they consume nutritious ingredients. Comprised of organic fruit purees, Noshi Food Paint is not only eco-friendly but also gluten-free, low in sugar, and free from preservatives, making it a more sensible option for parents looking for safe and enjoyable food-based activities for their little ones.

The easy-to-use tubes contain three edible colors including red strawberry, yellow peach, and blueberry, which can be applied to a variety of foods like pancakes, waffles, oatmeal, yogurt, and even cupcakes, expanding opportunities for fun and engagement during meal or snack times. With a growing number of positive reviews, Noshi Food Paint has captured the attention of parents, educators, and kids alike, calling for a closer look at this innovative product to better understand its features, benefits, and customers’ experiences.

Noshi Food Coloring Overview

Brand Background

Noshi is a brand that focuses on creating organic food products for kids. They aim to make mealtime more enjoyable and appealing to children by encouraging them to play with and explore their food. Noshi’s primary offering is their Food Paint, which allows kids to add color and flavor to various dishes.

Product Features

Noshi Food Paint is a set of three tubes containing different colored organic fruit purees: red strawberry, yellow peach, and blue blueberry. These purees can be easily applied to foods like pancakes, waffles, ice cream, oatmeal, yogurt, bagels, toast, and crackers, allowing kids to get creative with their meal presentations.

noshi review

Some key features of Noshi Food Paint include:

  • Organic ingredients: The purees are made from organic fruits and are free of artificial colors or preservatives.
  • Easy application: The tubes are designed to be easy for little hands to squeeze, allowing young children to have fun painting their foods with minimal assistance.
  • Versatile usage: Noshi Food Paint works well with a variety of dishes, giving children the opportunity to experiment and explore different flavor combinations.

Overall, Noshi Food Paint is an engaging and exciting way for kids to interact with their meals while enjoying the benefits of organic fruit purees.

Application and Uses

Kids and Food Decorating

Noshi Food Paint is an innovative and enjoyable way for kids to engage with their food creatively. This product comes in a set of three tubes containing organic fruit puree in three different colors: red strawberry, yellow peach, and blueberry. By playing with Noshi Food Paint, children can experiment with food decoration, making their edible creations more appealing and exciting.

The easy-to-use tubes allow kids to paint various designs and patterns directly onto their food, encouraging them to explore their artistic abilities. This interactive process not only entertains children but also promotes a positive relationship with healthy and nutritious food.

Food Presentation

Noshi Food Paint can also be a useful tool for parents and caregivers looking to enhance the visual appeal of meals for their children. By incorporating these colorful fruit purees into their meal preparation, parents can create eye-catching and attractive dishes that can entice even the pickiest of eaters.

The organic fruit purees used in Noshi Food Paint are not only vibrant in color but also add a natural sweetness to the food without the need for artificial additives or sugar. This feature makes it a healthier alternative to traditional food colorings and dyes.

In summary, Noshi Food Paint offers a unique, engaging, and healthy way for kids to explore the world of food decorating and allows parents to elevate their food presentation efforts.

Health and Safety


Noshi Food Paint is a type of edible food coloring that can be used to make mealtime more fun and colorful for kids. The ingredients found in Noshi Food Paint are fruit-based, which makes it a healthier and safer option compared to other food colorings made from synthetic substances (Rockin Mama™). Flavors available closely resemble fruit jams, with a mildly sweet taste and fruity consistency. The natural ingredients are not only tasty, but they also help ensure that children are not exposed to potentially harmful artificial dyes or substances.


For individuals with gluten sensitivities or celiac disease, Noshi Food Paint is gluten-free, allowing them to enjoy a creative and fun dining experience without triggering any adverse reactions. This means that Noshi Food Paint can cater to a wider group of people, making it a fitting option for those looking to add a touch of vibrancy to their dishes without compromising on health and safety aspects.

Consumer Reviews and Ratings

Pros and Cons

According to Amazon customer reviews, Noshi Food Paint is generally well-received by consumers. Known for being organic and edible, it appeals to parents looking for safe and fun paint for their kids. The product is praised for its ease of use and the fact it contributes to creative and engaging activities.

However, it’s essential to mention that there are limited reviews available, so a comprehensive understanding of the overall satisfaction with this product might not be achievable at the moment.


While there are not many direct competitors to Noshi Food Paint, it is still essential to compare it with other food coloring options. In general, food coloring kits like the ChefMaster Liqua-Gel Food Color 6 Neon Color Set and the AmeriColor Heavenly Seventy Soft Gel Paste Kit are considered great choices for coloring food items.

The ChefMaster color set is known for its bright and versatile colors that mix with ease, and the AmeriColor kit boasts a collection of 70 colors, offering a wide range of shades. In comparison, Noshi Food Paint is primarily designed for kids, emphasizing safety and easy application. It may not offer the same variety of colors or versatility as these other kits, but it caters to a specific need – providing a fun and edible paint for young children.

Altogether, the review information available indicates that Noshi Food Paint is a safe and enjoyable option for kids’ activities. However, it should be noted that it may not be the ideal choice for those seeking a more extensive color range or versatile uses like the ones found with other food coloring kits.