StepNpull Shark Tank Update: Soaring Sales & Global Expansion

When StepNpull stepped into the Shark Tank, they weren’t just pitching a product; they were proposing a solution to a problem we’ve all faced: opening doors with dirty hands. With their innovative foot-operated door opener, they aimed to change the game in public and office spaces. But what’s happened since that memorable pitch?

The Sharks saw potential in StepNpull, and so did viewers at home. But turning a great idea into a successful business is no small feat. In this update, we’ll dive into how StepNpull has fared since their Shark Tank appearance. Have they managed to open new doors in the business world, or have they encountered obstacles along the way?

StepNpull’s appearance on Shark Tank

When StepNpull hit the Shark Tank stage, it was clear from the get-go that this wasn’t your ordinary pitch. The inventors, Mike Sewell, Ron Ely, and Kelly Coddington, certainly knew they had a unique product on their hands but needed the backing to propel it to the masses. Their idea, a foot-operated door opener, aimed to reduce the spread of germs, showcasing a timely innovation amidst growing health concerns globally.

The Sharks, known for their critical analysis and sometimes hard-to-impress demeanor, showed immediate interest. The atmosphere was charged with anticipation. Viewers could sense this wasn’t just another pitch; it felt like a glimpse into the future of public health safety standards. StepNpull’s premise was simple yet brilliant, tapping into a universal need for improved hygiene practices in public spaces.

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Their ask? $300,000 for a 10% stake in their company. A bold move, but it wasn’t out of reach for a product with such potential. The negotiation phase was as nail-biting as they come, with each Shark calculating the impact this device could have not just in the U.S., but worldwide. The inventors shared their sales figures, a testament to the product’s growing appeal:

Year Sales ($)
2019 225,000
2020 1.5M

This staggering increase highlighted the product’s market potential, especially considering the ongoing health crisis. While the Sharks deliberated, the audience at home couldn’t help but think about the countless doors they’d prefer not to touch in their daily lives. StepNpull offered a solution that was not only practical but also a step forward in public health innovation.

Throughout the pitch, the StepNpull team demonstrated not just the functionality of their product but its ease of installation and use. With each demonstration, the value of StepNpull became increasingly apparent, making it evident that this was an opportunity the Sharks would be hard-pressed to pass up.

The problem StepNpull is solving

In an era where hygiene and germ prevention have soared to the top of everyone’s priority list, the ingenious solution StepNpull brought to the Shark Tank stage couldn’t have been timelier. They spotlighted a concern that, while always present, has been vastly magnified by recent global health crises: the transmission of germs, bacteria, and viruses through touching shared surfaces. Among these, door handles stand out as notorious culprits, frequented by countless individuals every day.

StepNpull’s foot-operated door opener offers a clever workaround to this issue. By eliminating the need to use hands to open doors, it significantly reduces the potential for germ spread. This simple yet effective device caters not just to health-conscious individuals but also to those seeking convenience in various settings—be it offices, public restrooms, or restaurants. Part of its beauty lies in its straightforward design and installation process, making it accessible and appealing to a broad audience.

The StepNpull team, in their Shark Tank pitch, emphasized how escalating concerns about hygiene are driving demand for solutions that minimize direct contact with potentially contaminated surfaces. They presented statistics demonstrating an impressive uptick in interest and adoption of their product:

Year Units Sold Percentage Increase
2019 20,000
2020 70,000 250%

These numbers not only showcase StepNpull’s market potential but also reflect a growing societal shift towards more hygienic practices in public and private spaces. With businesses and individuals alike becoming more conscientious about cleanliness, products like StepNpull are poised to become staples in our collective effort to foster safer environments.

The Sharks’ reactions and offers

When the StepNpull team stepped into the Shark Tank, they were ready to make a splash with their innovative, foot-operated door opener. With hygiene concerns at an all-time high, they believed their product was more relevant than ever. The sharks, known for their discerning questions and keen business acumen, were quick to engage.

Kevin O’Leary, also known as Mr. Wonderful, immediately recognized the utility of the product in the current climate. He pointed out the increased demand for hygiene products and solutions, hinting at a potentially lucrative market. However, true to form, he was straightforward about needing to see numbers that justified an investment.

Lori Greiner, the queen of QVC, was visibly impressed by the simple yet effective design of StepNpull. Her interest peaked when the discussion turned to potential retail and direct-to-consumer sales, markets she knows inside out. Yet, she questioned the scalability of the product and the team’s marketing strategy.

Mark Cuban, ever the technology and health enthusiast, saw immediate value in the product’s application in public spaces and offices. He stressed the importance of marketing and the potential for partnerships with cleaning and hygiene companies.

Here’s a quick rundown of their initial reactions:

Shark Reaction Key Concern
Kevin O’Leary Intrigued by the market potential Financials
Lori Greiner Impressed by the design Scalability and marketing
Mark Cuban Saw immediate value in applications Marketing and partnerships

The discussion turned intense as the sharks started crunching numbers and debating the valuation. Each shark weighed the potential returns against the risks, leading to a series of offers and counteroffers.

As the negotiation heated up, the StepNpull team found themselves facing a critical decision. Each offer came with its own set of terms, advantages, and challenges. They knew whatever choice they made could significantly impact the future of StepNpull.

StepNpull’s progress after the show

Since their memorable pitch on “Shark Tank,” StepNpull has been making significant strides in the world of hygiene solutions, proving that their initial appearance was just the beginning of their success story. For fans keen on following the entrepreneurial journey of their favorite companies, StepNpull’s post-show evolution is nothing short of inspiring.

After sealing a deal with Kevin O’Leary, the company’s sales skyrocketed. It wasn’t just the effect of the “Shark Tank” appearance; it was also their relentless effort in marketing and leveraging the heightened awareness around hygiene due to the ongoing global health crisis. Their foot-operated door opener, aimed at minimizing hand contact with door surfaces, found increased relevance and demand across various sectors, including healthcare, food service, and corporate offices.

They’ve also expanded their product line and distribution channels. The team worked tirelessly to ensure that StepNpull could be easily accessible, both online and in physical retail stores, across the country. This expansion wasn’t just limited to national borders; StepNpull has made significant inroads into international markets, with distribution agreements in over 60 countries.

Here’s a quick look at their remarkable sales growth post-“Shark Tank”:

Time Frame Sales Increase
Before Shark Tank
After Shark Tank Over 200%

Indeed, their strategic moves and the newly formed partnership with Kevin O’Leary have propelled them into a better market position. Their focus on product innovation and global reach demonstrates a robust growth trajectory that many startups dream of achieving.

In addition to financial growth, StepNpull has also seen an increase in their social media following and online presence, thanks to effective marketing strategies and customer engagement. They’ve become a case study in how to leverage a “Shark Tank” appearance effectively.

Their journey post-“Shark Tank” is a testament to the power of innovation, strategic partnerships, and the unmatched value of providing practical solutions in times of need.

Challenges faced by StepNpull

Since their successful appearance on “Shark Tank”, StepNpull has navigated through several challenges to maintain their upward trajectory. The entrepreneurial journey is seldom smooth, and this company’s path has been no exception.

Navigating Supply Chain Issues

Firstly, the sudden spike in demand post-“Shark Tank” put a considerable strain on their supply chain. The team had to quickly scale up production to meet the increased orders. However, securing raw materials and managing logistics became a significant hurdle, especially in the context of global supply chain disruptions.

Expanding Internationally

Additionally, expanding into over 60 countries was not a walk in the park. Each new market presented its own set of regulatory challenges and compliance standards. Moreover, building a robust distribution network across continents required strategic partnerships and a deep understanding of local market dynamics.

Maintaining Quality and Innovation

As sales soared, maintaining the quality of each StepNpull unit and continuing to innovate became paramount. The market for touchless solutions is rapidly evolving, and staying ahead meant investing heavily in research and development. The competition is fierce, and to remain a leader in the sector, StepNpull had to ensure they kept improving their product offerings.

Each of these challenges tested the resilience and adaptability of the StepNpull team. Yet, they’ve managed to navigate these waters with strategic planning and a relentless drive to succeed. They understood that overcoming these obstacles was crucial for sustained growth and to leverage the initial “Shark Tank” buzz into long-term success.


StepNpull’s journey post-“Shark Tank” showcases a story of resilience and innovation. They’ve not only expanded their footprint globally but have also navigated through the rough waters of supply chain challenges and the quest for continuous improvement. Their ability to adapt and push forward highlights the essence of entrepreneurial spirit. With their eyes set on future growth and maintaining the momentum, StepNpull serves as an inspiration for startups everywhere. The road ahead is filled with opportunities, and it’s clear they’re just getting started.

Frequently Asked Questions

What is StepNpull?

StepNpull is a company that offers a hands-free door opener, aiming to reduce the spread of germs and improve accessibility in public spaces.

How has StepNpull grown since appearing on “Shark Tank”?

Since their appearance on “Shark Tank,” StepNpull has seen significant growth in sales, expanded their product line, and increased their distribution channels. They have also entered over 60 international markets.

What challenges has StepNpull faced after “Shark Tank”?

Post-“Shark Tank,” StepNpull encountered challenges like supply chain issues, complexities in international expansion, and maintaining quality and innovation amidst rapid growth.

How has StepNpull overcome its challenges?

StepNpull has overcome its challenges through strategic planning, adaptation, and maintaining a relentless drive towards innovation and quality to ensure sustained growth beyond the “Shark Tank” momentum.

What is crucial for StepNpull’s sustained growth?

For sustained growth, it is crucial for StepNpull to overcome obstacles related to supply chains, international expansion, and maintaining innovation and quality, leveraging their “Shark Tank” exposure into long-term success.